“Every time you see duct tape in the world, that’s a design opportunity. Why? Because that’s an indicator that something is broken. Something didn’t perform the way it is designed to. And there is an opportunity to improve it.” — Joe Gebbia, Airbnb

A Hammock team joined 42,287 of the “best and brightest minds in health and IT” at the HIMSS 2017 conference this week in Orlando. The mile-long exhibit floor featured eye-popping technology and next-gen innovations from 1,200 vendors, including Hammock clients Amplion and emids.

The following is a guest post from Elizabeth Partridge, Magazine Publications Coordinator at the Daughters of the American Revolution (DAR). For more than a decade, Hammock has proudly partnered with DAR to publish American Spirit magazine and Daughters newsletter. This post first appeared on the Today’s DAR blog

Documentation is such an important aspect of obtaining DAR membership, and many older records required for admission into the organization may be difficult to read, require extensive preservation or may even be lost or missing. With that in mind, the January/February 2017 issue of American Spirit features stories that spotlight the importance of historical documents and resources and also highlights the work of archivists who preserve and protect them.

Our cover story, “The Art of Early American Handwriting,” details the history of early American script and offers a few tricks to decode historical handwriting. The most important rule? Don’t assume anything! A feature on the War of 1812 Pensions shows how these vital records provide a direct link to the past and what several organizations including Ancestry.com, the National Archives and Fold3 are doing to help preserve and digitize them.

Before 2016 gets too far in the rearview mirror, we wanted to reflect back on some of our favorite entertainment picks from the past year. Here are a few of Hammockers’ recommended movies, TV series, books and (since Hammock HQ is nick-named Music City) concerts of 2016.

John’s top movies were “Hell or High Water” and “A Man Called Ove.” He also loved HBO’s “Game of Thrones,” Netflix’s “Flaked” and BBC’s “Fleabag.” From 2016’s reading list, he enjoyed Hillbilly Elegy by J.D. Vance, but he also recommends Thomas Mann’s classic Buddenbrooks, and a Pulitzer Prize winner, The Goldfinch by Donna Tartt.

Kerri’s favorite movies were “Moonlight,” “Nocturnal Animals” and “Hell or High Water.” She also became a “Game of Thrones” fan, managing to watch all six seasons in 2016. Her concert highlight of the year was seeing Todd Snider at the Ryman Auditorium for his 50th birthday.

Emily’s favorite show of the year was Marc Cohn, famous for “Walking in Memphis.” “He played at City Winery, a great, new-ish Nashville venue that’s perfect for singer-songwriters like him,” she says. Besides regular check-ins on Nashville’s music scene, Emily has also lately been on an Ernest Hemingway kick.

Happy New Year! After fortifying ourselves with a little more coffee than usual (was New Year’s Eve really only three days ago?), we at Hammock gathered today at our weekly meeting to reveal some of the gifts we received and fun stuff we did over the holiday break.

rosiePuppy love was the theme of Christmas for many. Emily, while admittedly not a dog person, enjoyed image1snuggling with her family’s bichon puppy all week. Megan (see left) was thrilled to find out she’ll get to bring home a Maltipoo puppy in February. Natalie‘s new German shorthair pointer puppy proved to be the family favorite despite chewing the household’s shoes. John found out his beloved Portuguese water dog is not actually a Portuguese water dog—it’s a poodle, discovered thanks to a friend’s insistence on—and gift of—a DNA test (see right).

We laughed until our sides hurt when Julia told us about accompanying a friend to see a Nashville cat show sponsored by The Cat Fancier’s Association. Because of her, we’ll all dream of bejeweled cat palaces full of fluffy and temperamental Maine Coons.catfancy

Kerri spent the break seeing Oscar-buzz movies like Jackie, Moonlight and Nocturnal Animals. Jamieimg_2767 traveled to see family in Los Angeles and toured Griffith Park (see right) and other locations from the movie musical La La Land. Taylor, a New Orleans native, enjoyed a Christmas lunch with friends at Antonie’s, a famous Big Easy landmark.

Some of us were more active than others: Lena braved the Polar Bear Plunge, Steve took advantage of the warmer-than-normal weather to plant trees and bushes around his house, and Rex skiied the slopes of Vermont. (We’re happy to say the boss came home with all limbs intact.)

However you spent your holidays, we hope you had a blast and have returned refreshed and ready to take on your corner of the world!


We had seven trips to the Final Four and four trips to the finals before we won it all. We just kept working very hard at it. We made our own breaks. We had to really visualize ourselves that entire time getting to the top of the mountain, and we finally did.

Pat Summitt


summit-topPat Summitt, the winningest basketball coach in NCAA Division 1 history, passed away today, June 28, 2016, at the age of 64. The head coach for the University of Tennessee Lady Vols for 38 years, she retired with a record of 1,098–208. She led the Lady Vols to eight NCAA championship titles, and they were the runners-up five other times.

Summitt was known for her stony glare on the court sidelines, but players remember her for the impact she made on their lives, education and athletic careers. In addition to her coaching record, Summitt also boasted a 100 percent graduation rate among players.

In the March/April 2003 issue of American Spirit, which Hammock publishes with our client, The Daughters of the American Revolution, writer Dennis McCafferty spoke with Summitt about her life, accomplishments and coaching philosophy. Continue reading:

Cover_red_blueThe May/June issue of American Spirit*, the national magazine of the Daughters of the American Revolution (DAR), visits Lasell Hall, owned by Schoharie DAR Chapter, Schoharie, N.Y. The home, in DAR’s hands since 1912, was severely damaged during the flooding from 2011’s Hurricane Irene. The building has become a signature restoration project for FEMA, but that agency wasn’t the only one to lend funds or a helping hand. Chapter members and the entire community came together to restore the circa-1795 home, including reinstating the original floor plan and many historic paint colors.

Screen Shot 2016-04-21 at 4.38.54 PMRecently, Hammock helped its long-time client HealthTrust launch reSOURCEs, a new section of HealthTrust’s public website. The site features insightful and helpful related to the healthcare supply chain, industry topics and clinical best practices—all topics of relevance to HealthTrust membership. Materials managers, clinicians and healthcare executives can explore relevant articles and insights from industry authorities, healthcare professionals and HealthTrust subject matter experts.

The site provides fast access to stories originally in the print version of The Source, HealthTrust’s member magazine that Hammock helps publish every quarter. The site also provides a channel for HealthTrust experts and Hammock healthcare writers share fresh outlooks on current challenges and opportunities facing healthcare professionals in the supply chain.

JanFeb2016American Spirit*, the national magazine of the Daughters of the American Revolution (DAR), has a strong track record of spotlighting unique preservation efforts of DAR members and others dedicated to restoring the nation’s iconic places.

For the January/February 2016 issue, our cover subject is Ferry Farm, the site of George Washington’s boyhood home. After spending almost a century as an endangered site, Ferry Farm is rising again, as a team of archaeologists, historians and volunteers with the George Washington Foundation work to reconstruct the circa-1740 house and uncover new information about the early life of America’s first commander in chief. DAR members have so far raised more than $125,000 for the restoration.

Because of American Spirit’s focus on the lives of Patriots, we don’t often talk about the lives of Loyalists. Some faced mob violence and property seizures because of their allegiance to the Crown, and others changed their allegiances throughout the war depending on their treatment. Fearing persecution after the Revolutionary War, thousands of Loyalists fled to Canada, where they faced new hardships before becoming a vital part of the fabric of their new country.

NatalieWillisNatalie Willis is the first smiling face you see when you emerge from the elevators at Hammock headquarters. As manager of administration, she handles ad sales, production and circulation for various publications, assists the CEO and COO, manages accounts payable, helps with budgeting and expenses, is responsible for events … basically she keeps the office humming in every way imaginable.

Where are you from originally and where did you grow up?

I was born in San Juan, Puerto Rico. My parents were missionaries during the few years of my life, and we moved around during my preschool years. I lived in Indiana, Michigan and Tennessee before we settled in the suburbs of Dallas, Texas, where I started second grade and attended college.

Where did you go to college and what was your degree?

TaylorZTaylor Zimmermann, project manager at Hammock, is a big part of the management team for H2U’s monthly newsletters, is in charge of magazine ad tracking and approval, and is responsible for social media marketing for Hammock. (Though not an official part of her job description, she’s the primary reason CEO Rex Hammock gets his assigned writing in on time.) Taylor cheers for the Crimson Tide, knows all of New Orleans’ nooks and crannies, loves traveling and (shhhhh!) is a hula-hooping champ.

Where are you from originally and where did you grow up?

I was born and raised in New Orleans. I grew up in a part of New Orleans called Metairie.

Where did you go to college and what kind of degree did you get?

I went to the University of Alabama and graduated with a marketing degree with a concentration in global business.

What did you do before coming to Hammock?