By: John Lavey | Hammock President/COO

A city can build a safe bike lane from someone’s front door to their workplace and convert a significant number of car commuters into bike commuters. However, if a short, even 100-yard, section of the route is unfinished or challenging in any way, the percentage of riders will stay the same—as if there is no improvement. The entire route must feel safe to the novice rider. Being 95 percent finished is the same as being zero.