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Hammock Labs eBrief

An Early Overview of Google+ as a Content Marketing Platform




After receiving an unprecedented volume of questions regarding the social networking platform Google+, we are releasing this 26-page Hammock Labs eBrief written by Rex Hammock. In it, Rex (who you'll find here on Google+) covers a wide range of issues for our clients and others who are interested in learning more about Google+ and its potential for playing a part in a company's or organization's content marketing strategy, including:

  • What is Google+? (And why that’s not the important question)
  • What can you do with Google+?
  • Who can use Google+?
  • How Google+ is like (and not like) Facebook
  • How Google+ is like (and not like) Twitter
  • How Google+ is like (and not like) LinkedIn
  • How will people have enough time to use all these social networking things?
  • How will I (or my company) have enough time to use all these social networking things?
  • The coolest “new, new” things about Google+
  • The early “missing” things about Google+
  • Predictions for Google+
  • Short-term recommendations for businesses and the people who run them
  • Conclusion: Our most confident prediction

For a limited time, download this eBrief free

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[Note: The PDF is optimized for reading in the horizontal mode if viewed on an iPad.]

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